SEO stands for Search Engine Optimization we do seo for a client according to there need. Seo for a business having service over a large geographic location and if a business having there service over a small geographic location then we do local seo if you want to know more about local seo then read the detailed article on Local SEO Complete Guide Blog.
Reason #1 — Your business data appears in front of consumers searching for your products and services.
Remember the good old days of scouring the Yellow Pages to find businesses that offer the products and services you need? Today, all you’ve to do is type the product or service you’re looking for into a search engine on your laptop, desktop or mobile device. The companies that offer those products or services will appear. And if you type in “near me”, everything that’s near your current location will be displayed.
Pretty nifty. These local SEO searches “near me” will save you time. Just select what you like, pull up the map and directions, and you’re good to go. If you look closely at the results, you’ll notice that they’re populated by online business directories, much like the Yellow Pages of days gone by.
When you compare local SEO to organic SEO, both are still important. You want a content marketing strategy that helps your pages rank in search engine results for specific keywords and keyword phrases (the goal of organic SEO strategies). Local SEO, however, is critical for businesses that serve a localized community. It’s less important for global businesses that attract customers from around the world.
Reason #2 — Always correct online directory referrals will improve your organic and local rankings.
You must accurately and consistently list your business name, address and phone number in key local directories and business directories. This information is called your NAP data (name, address, phone). A search engine bot will be more likely to include your business in the search engine results pages (SERPs) if it’s confident that your information is consistent and accurate.
That seems fair enough. Do you think you’d be frustrated if Google sent you to a business that didn’t exist or gave you a phone number that was no longer in service? Search engines want to find this basic information about your business in numerous places on the Internet.
If they can find this information in multiple places — and it’s all consistent and accurate — they trust the data. However, if Google or Bing see confusing, inconsistent data, they consider it less validand less reliable. Therefore, search engines are more likely to pass you over in favor of a company with more consistent NAP data.
Reason #3 — Your business website gets more links from authoritative, trusted websites
Backlinks, which are links pointing to your website from trusted, authoritative websites, play an important role in search engine optimization. They validate the existence of your website and prove that your website is a viable force in the vast Internet universe. In addition, some websites that cite directories add a URL field to their listings and display these URLs as “dofollow” links. This gives your website valuable link value. Search engines use backlinks to determine your domain authority, which benefits your SEO (as opposed to “nofollow” links, which are nice, but don’t give you any advantage).
Reason #4 — Your business is closer to landing on the first page of search engine results
Online business directories occupy a large space on search engine results pages (SERPs). As a result, local businesses listed in these directories appear at the top of local search queries. If you aren’t on these listings…
You need to know how to get your business listed in these local directories, or you’ll miss out on valuable business. And what you don’t know online can hurt you.
You may have the best pizza in town, but if the guy across town can’t find you when he searches for “pizza near me,” he’ll buy his pizza from your competitor. And that brings us to reason #5
Reason#5 — Your business gets the opportunity to receive reviews from third parties These are the three cornerstones for ranking well in the Google Local Map Pack.